Sales doesn’t have to feel awkward or manipulative.
Each week, learn how to lead better sales conversations, spot weak deals early, and build a pipeline you can actually trust.
Written by
Brian Ondrako
Connect
Mar 29, 2026
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7 min read
Mar 22, 2026
6 min read
Know which bucket your buyer lives in and reframe your offer around it.
Mar 15, 2026
8 min read
Mar 8, 2026
9 min read
Mar 1, 2026
A simple method to guide the conversation in the right direction
Feb 22, 2026
5 min read
Was it ever a deal in the first place?
Feb 15, 2026
focus on their core problems, find yourself some more wins.
Feb 8, 2026
Get crystal clear on what it takes to get in the endzone
Feb 1, 2026